Community Strengths & Weaknesses

How to read the motion chart?

The chart below examines the drivers for community attachment (Basic Services, Economy, Safety, Leadership, Education, Aesthetics, Social Offerings, Openness, Social Capital, Civic Involvement).


Duluth, Minn. - MSA

This information covers the Duluth-Superior, Minn.-Wis., Metropolitan Statistical Area.

In each community, the Knight Soul of the Community study identified factors that emotionally attach residents to where they live

February 07, 2011

Knight Soul of the Community 2010: Duluth Implications

The purpose of Knight Soul of the Community is to provide communities a roadmap for understanding what attaches residents to their community and why it matters – not to be prescriptive on what communities should do with the information. However, the findings do point to some general implications and suggestions, some of which the community may be already undertaking, or provide new opportunities for consideration. 

November 16, 2010

Study finds Twin Cities and Duluth residents love their cities for social offerings, openness, aesthetics

From, Nov. 16, 2010:  

We feel the love for our towns — both here and around the country — because of softer issues, such as social offerings, openness to diverse groups, and the beauty of where we live. And when people care strongly about where they live, indications are that economic growth improves.

November 15, 2010

'New research: If you love your town, prosperity follows'

 From The Christian Science Monitor: 

If you sometimes stop and wonder why you donate to your local school’s annual fundraiser, help plant trees on your town’s main drag or offer free hot cocoa at every street fair, the answer is because you're either very generous or you know what's good for your local economy.

September 29, 2009

Gallup poll: Economy not key for Twin Ports residents -

From Business North:

A Gallup study of the Duluth-Superior area and 25 other U.S. communities found that the economic crisis is not a key factor in residents’ loyalty for their community.

“While the pain from the recession is deep, other factors far outweigh economics when it comes to determining how emotionally attached people are to their communities,” said Warren Wright, managing partner for Gallup, which conducted the study with funding from the John S. and James L. Knight Foundation.

Discover the soul of your community

Great schools, affordable health care and safe streets all help create strong communities. But is there something deeper that draws people to a city – that makes them want to put down roots and build a life?

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