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Wichita, Kan. - MSA

The information in our study covers the Wichita, Kan., Metropolitan Statistical Area.

In each community, the Soul of the Community Study identified factors that emotionally bond residents to where they live. Some of these community characteristics were rated highly by residents, and are therefore community strengths while others were rated lower, making them opportunities for improvement. This information can provide communities a roadmap for increasing residents’ emotional attachment to where they live, which the study found has a significant relationship to economic vitality.

Most Important ProblemResidents of Wichita cited unemployment as the area's most pressing problem in 2009.

In the Wichita area, social offerings (fun places to gather), openness (how welcoming the place is) and basic services (community infrastructure) are the most important factors in connecting residents to where they live.

Basic services and education continue to be community strengths. Health care was the highest-rated basic service, highways and freeways continue to be the lowest-rated basic service, with ratings significantly lower in 2009. Residents continue to rate colleges and universities higher than K-12 public schools.

Social offerings continues to be an area of needed improvement. So does openness, as the study found a significant drop in the perception of welcomeness to college grads in 2009, and aesthetics (particularly the natural setting).

Not surprisingly, ratings of the local economy were down significantly in 2009, however the economy is still not a key factor emotionally connecting residents to their community.

Demographic FactsSeveral demographics experienced significant declines in community attachment in 2009, including 18-to-34-year-olds, residents with some college education or less, single and married residents, renters, long-term residents, the non-employed, rural-dwellers, and lower-middle-income earners.

The Wichita area did see a significant drop in community attachment since last year. This isn’t due to any one factor, but is driven by declines in several key drivers for community attachment.

Residents who feel a strong emotional connection to the area are most likely to be older, long-term, retired, full-time employed, suburban-dwelling, higher-education and higher-income residents. Those least likely to have a strong emotional connection are younger, single, non-employed (including students), lower-education, renting and lower-income residents.

Blog entries about this community

Wichitans' love for Wichita wanes - Wichita.com

From the Wichita Eagle: Wichita residents are feeling less positive about the community than a year ago, according to new study results. The second year of the three-year Gallup/Knight Foundation "Soul Of the Community" survey shows our sense of passion and loyalty to the community has slumped. Last year, Wichita residents mostly felt "neutral" toward [...]

Thoughts on the findings in Wichita

Anne Corriston is Knight’s program director for Wichita. First, a disclaimer. I have lived in Wichita my entire life, so I certainly can't call myself an outsider. And I love my life here, so I'm already very emotionally attached to my community. Here's my Top Ten List of things I love about Wichita: 1) Four [...]